"With the addition of a group of star rookies, WNBA ratings and attendance have grown significantly this season."
Women's basketball is attracting global attention at an unprecedented rate. The new generation of stars not only has comprehensive skills but also possesses high market influence. Investment from sponsors and upgrades in broadcast contracts have provided better treatment for players. Experts believe that the style of women's basketball pays more attention to tactics and basic skills, which has a unique appeal to fans.